Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
The purpose of lorem ipsum is to create a natural looking block of text (sentence, paragraph, page, etc.) that doesn’t distract from the layout. A practice not without controversy, laying out pages with meaningless filler text can be very useful when the focus is meant to be on design, not content.
Proven Success Stories
McClintock’s eye for detail certainly helped narrow the whereabouts of lorem ipsum’s origin, however, the “how and when” still remain something of a mystery, with competing theories and timelines.
- Australia reopens borders to vaccinated tourists.
- Japan launches new high-speed rail line connecting Tokyo and Osaka.
- Greece introduces digital nomad visa for remote workers.
- Italy unveils plans for sustainable tourism initiatives.
- New luxury eco-resort opens in the Maldives.
The French lettering company Letraset manufactured a set of dry-transfer sheets which included the lorem ipsum filler text in a variety of fonts, sizes, and layouts. These sheets of lettering could be rubbed on anywhere and were quickly adopted by graphic artists, printers, architects, and advertisers for their professional look and ease of use.
Dream of Success
When you are designing with Lorem Ipsum, you diminish the importance of the copy by lowering it to the same level as any other visual element. The text simply becomes another supporting role, serving to make other aspects more aesthetic. Instead of your design enhancing the meaning of the content, your content is enhancing your design.
McClintock’s eye for detail certainly helped narrow the whereabouts of lorem ipsum’s origin, however, the “how and when” still remain something of a mystery, with competing theories and timelines.
- Bacon Ipsum – Served all day Bacon ipsum dolor amet chicken turducken spare ribs.
- Hipster Ipsum – In case you’re in need of a shoreditch direct trade four dollar toast copper mug.
- Corporate Ipsum – Leveraging agile frameworks to provide a robust synopsis from eight to five.
- Legal Ipsum – Fully unlicensed legalese for those times you don’t want to pay $400/hr.
- Hipster Ipsum – In case you’re in need of a shoreditch direct trade four dollar toast copper mug.
